moranelkarifnews : NBA Cup year two: Is it a success? Yes. And, no.

The NBA Cup has been a hit with players and the league’s core fans, but it hasn’t captured the imagination of casual fans. Yet.   LAS VEGAS — The arena was mostly full, the Bucks were dancing at center court, and Damian Lillard was holding a trophy aloft under a rain of confetti — something […]

moranelkarifnews : Boston Celtics Sale Document Casts Light on NBA Business Model

The Boston Celtics won their record 18th NBA title this year, one more than their longtime rival, the Los Angeles Lakers. Boston now has another record in its sights—the most expensive NBA team ever sold, and potentially the most expensive team across all sports. A document prepared for prospective buyers outlines what factors may go […]